{"report":{"id":49634882,"title":"Steve & Bethany Mason","prop_type":"Residential","months_back":12,"headline":"Comparative Market Analysis","prop_sub_type":"Single Family Residence","is_web_lead":false,"links":{"what-is-a-cma":{"key":"what-is-a-cma","isHidden":true,"sortOrder":0},"multiple-listing-service-seller":{"key":"multiple-listing-service-seller","isHidden":true,"sortOrder":1},"multiple-listing-service-buyer":{"key":"multiple-listing-service-buyer","isHidden":true,"sortOrder":2},"comps":{"key":"comps","isHidden":false,"sortOrder":3},"average-pricing":{"key":"average-pricing","isHidden":false,"sortOrder":4},"average-price-per-sqft":{"key":"average-price-per-sqft","isHidden":true,"sortOrder":5},"time-to-sell":{"key":"time-to-sell","isHidden":false,"sortOrder":6},"online-valuations":{"key":"online-valuations","isHidden":false,"sortOrder":7},"suggested-list-price":{"key":"suggested-list-price","isHidden":false,"sortOrder":8},"importance-of-intelligent-pricing":{"key":"importance-of-intelligent-pricing","isHidden":false,"sortOrder":9},"client-testimonials":{"key":"client-testimonials","isHidden":false,"sortOrder":10},"listing-paperwork-overview":{"key":"listing-paperwork-overview","isHidden":true,"sortOrder":11},"agent-resume":{"key":"agent-resume","isHidden":true,"sortOrder":12},"cover-letter":{"key":"cover-letter","isHidden":true,"sortOrder":13},"marketing-action-plan":{"key":"marketing-action-plan","isHidden":true,"sortOrder":14},"our-company":{"key":"our-company","isHidden":false,"sortOrder":15},"my-recent-sales":{"key":"my-recent-sales","isHidden":true,"sortOrder":16},"average-price-per-acre":{"key":"average-price-per-acre","isHidden":true,"sortOrder":17},"pdf-732826":{"key":"pdf-732826","isHidden":false,"sortOrder":18},"pdf-732827":{"key":"pdf-732827","isHidden":false,"sortOrder":19},"pdf-732878":{"key":"pdf-732878","isHidden":false,"sortOrder":20},"faq":{"key":"faq","isHidden":true,"sortOrder":21},"home-search":{"key":"home-search","isHidden":true,"sortOrder":22},"how-im-compansated":{"key":"how-im-compansated","isHidden":true,"sortOrder":23},"inspection":{"key":"inspection","isHidden":true,"sortOrder":24},"negotiation":{"key":"negotiation","isHidden":true,"sortOrder":25},"next-steps":{"key":"next-steps","isHidden":true,"sortOrder":26},"the-closing-process":{"key":"the-closing-process","isHidden":true,"sortOrder":27},"role-of-the-buyer-agent":{"key":"role-of-the-buyer-agent","isHidden":true,"sortOrder":28},"the-services-i-provide":{"key":"the-services-i-provide","isHidden":true,"sortOrder":29},"listing/1571472621":{"key":"listing/1571472621","isHidden":true,"sortOrder":0},"listing/1571472622":{"key":"listing/1571472622","isHidden":true,"sortOrder":1},"listing/1571472623":{"key":"listing/1571472623","isHidden":true,"sortOrder":2},"listing/1571472624":{"key":"listing/1571472624","isHidden":true,"sortOrder":3},"listing/1571472625":{"key":"listing/1571472625","isHidden":true,"sortOrder":4},"listing/1571472626":{"key":"listing/1571472626","isHidden":true,"sortOrder":5},"listing/1571472615":{"key":"listing/1571472615","isHidden":false,"sortOrder":6},"listing/1571472607":{"key":"listing/1571472607","isHidden":false,"sortOrder":7},"listing/1571472608":{"key":"listing/1571472608","isHidden":false,"sortOrder":8},"listing/1571472609":{"key":"listing/1571472609","isHidden":false,"sortOrder":9},"listing/1571472611":{"key":"listing/1571472611","isHidden":false,"sortOrder":10},"listing/1571472612":{"key":"listing/1571472612","isHidden":false,"sortOrder":11},"listing/1571472613":{"key":"listing/1571472613","isHidden":false,"sortOrder":12},"listing/1571472614":{"key":"listing/1571472614","isHidden":false,"sortOrder":13},"listing/1571472616":{"key":"listing/1571472616","isHidden":false,"sortOrder":14},"listing/1571472617":{"key":"listing/1571472617","isHidden":true,"sortOrder":15},"listing/1571472610":{"key":"listing/1571472610","isHidden":false,"sortOrder":16},"listing/1571472620":{"key":"listing/1571472620","isHidden":true,"sortOrder":17},"listing/1571472619":{"key":"listing/1571472619","isHidden":true,"sortOrder":18},"listing/1571472618":{"key":"listing/1571472618","isHidden":true,"sortOrder":19}},"platform_client_branded_live":{}},"agent":{"email":"dave@thrivedenver.com","guid":"ffe3cf07e042cdec8108e9f96a9b5970","name":"David Ness","mobile_phone":"303.946.1840","office_phone":null,"office_address":"1401 S. Broadway | Denver ","company_name":"Thrive Real Estate Group - #1 Rated Brokerage in the Country for Client Experience","company_logo":"https://s3.amazonaws.com/cloudcma.assets/logos/407918/medium.png?1689434293","avatar_url":"https://s3.amazonaws.com/cloudcma.assets/photos/407918/medium.jpg?1696719528","website":"SmartDenverRealEstate.com","offerRdcToolkit":true,"hasRdcToolkit":false},"comparison_fields":[{"column_name":"beds","display_name":"Beds","data_type":"number","comparison_percentage":false,"comparison_inverted":false,"is_active":true},{"column_name":"baths","display_name":"Baths","data_type":"number","comparison_percentage":false,"comparison_inverted":false,"is_active":true},{"column_name":"sqft","display_name":"Sq. Ft.","data_type":"number","comparison_percentage":true,"comparison_inverted":false,"is_active":true},{"column_name":"lot_size","display_name":"Lot Size","data_type":"number","comparison_percentage":true,"comparison_inverted":false,"is_active":true},{"column_name":"garages","display_name":"Garage Spaces","data_type":"number","comparison_percentage":false,"comparison_inverted":false,"is_active":true},{"column_name":"acres","display_name":"Acres","data_type":"string","comparison_percentage":true,"comparison_inverted":false,"is_active":false},{"column_name":"area","display_name":"Area","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"assoc_fee","display_name":"HOA","data_type":"money","comparison_percentage":false,"comparison_inverted":true,"is_active":false},{"column_name":"city","display_name":"City","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"county","display_name":"County","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"lot_dims","display_name":"Lot Dimensions","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"sale_rent","display_name":"Sale/Rent","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"school_district","display_name":"School District","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"school_elementary","display_name":"Elementary School","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"school_high","display_name":"High School","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"school_middle","display_name":"Middle School","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"state","display_name":"State","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"style","display_name":"Style","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"subdivision","display_name":"Subdivision","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"taxes","display_name":"Taxes","data_type":"money","comparison_percentage":true,"comparison_inverted":true,"is_active":false},{"column_name":"year_built","display_name":"Year Built","data_type":"number","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"zip","display_name":"Zipcode","data_type":"number","comparison_percentage":false,"comparison_inverted":false,"is_active":false}],"listings":[],"my_recent_sales":[],"subject_property":{"id":42052088,"report_id":49634882,"address":"774 South Emerson Street, Denver, Colorado 80209","geo_lat":"39.702522","geo_lon":"-104.976598","geo_address":null,"created_at":"2020-04-29T22:14:33.000-07:00","updated_at":"2020-06-28T17:54:51.000-07:00","photo_file_name":null,"photo_content_type":null,"photo_file_size":null,"photo_updated_at":null,"price":null,"sqft":1169,"beds":3,"baths":"2.0","geo_source":"mapbox","year_built":"1916","lot_size":"4,760","lot_dims":"","city":"Denver","area":"","subdivision":"","style":"","taxes":"3387.81","garages":"","zip":"80209","price_estimate":671818,"acres":0.10927456382001836,"deleted_at":null,"sqft_type":null,"land_measurement":null,"assoc_fee":null,"county":null,"prop_type":null,"prop_sub_type":null,"sale_rent":null,"school_district":null,"school_elementary":null,"school_high":null,"school_middle":null,"state":"CO","note":null,"street":"774 S Emerson St","city_state_zip":"Denver, CO 80209","price_range":{"min":0.0,"max":0.0,"sep":""},"net_sheet_items":[],"photo":""},"pages":[{"key":"agent-resume","title":"Agent Resume","footer_title":"Agent Resume","content":"
\n
\n
Cloud CMA
\n

\n David Ness\n\n \n\n \n \n

\n
Free Trial
\n
\n\n\n
\n

Objective

\n

To provide superior marketing, guidance and negotiations leveraged by technology and team work.

\n

Work History

\n

Modern Downtown Developers, Inc | 2004-2009 | Managing Partner – Sales & Marketing

\n

Thrive Real Estate Group, LLC | 2005 – Present | Managing Broker

\n

Awards

\n

5280 Magazine Top Brokers 

\n

Top 3% Realtor Production Statewide 

\n

Top Rated Brokerage on Zillow,Yelp & Google 

\n

Accreditations

\n

Realtor©, NAR, CAR, DMAR, NAEA©

\n

Licenses and Certificates

\n

Wealth Intelligence Academy - Short Sale Accreditation

\n

Wealth Intelligence Academy - Creative Financing Solutions Accreditation

\n

Wealth Intelligence Academy - Foreclosures Accreditation 

\n

Wealth Intelligence Academy - Lease Options Accreditation

\n

Managing Brokers License

\n

National Association of Expert Advisors

\n

Education

\n

Armbrust Real Estate Institute

\n

Colorado Real Estate Commission Licensing

\n

All Continuing Education Courses as outline by the Colorado Real Estate Commission

\n

References (additional available upon request)

\n

Robin Deruyter

\n

Peter & Tricia Katz

\n

Dan Shaw

\n

Brian Pope

\n

Todd McWhirter

\n

 

\n
\n
","excerpt":"Objective To provide superior marketing, guidance and negotiations leveraged by technology and team work. Work History Modern Downtown Developers, Inc | 2004-2009 | Managing Partner – Sales & Marketing Thrive Real Estate Group, LLC | 2005 – Present | Managing Broker Awards 5280 Magazine Top Brokers  Top 3% Realtor Production Statewide  Top Rated Brokerage on Zillow,Yelp & Google  Accreditations Realtor©, NAR, CAR, DMAR, NAEA© Licenses and Certificates Wealth Intelligence Academy - Short Sale Accreditation Wealth Intelligence Academy - Creative Financing Solutions Accreditation Wealth Intelligence Academy - Foreclosures Accreditation  Wealth Intelligence Academy - Lease Options Accreditation Managing Brokers License National Association of Expert Advisors Education Armbrust Real Estate Institute Colorado Real Estate Commission Licensing All Continuing Education Courses as outline by the Colorado Real Estate Commission References (additional available upon request) Robin Deruyter Peter & Tricia Katz Dan Shaw Brian Pope Todd McWhirter  ","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"our-company","title":"Our Company","footer_title":"Our Company","content":"
\n
Cloud CMA
\n

\n Thrive Real Estate Group - #1 Rated Brokerage in the Country for Client Experience\n\n \n\n \n \n

\n
Free Trial
\n
\n\n
\n

Our boutique company operates with you, our client, at the forefront of our day-to-day operations. We are well known and respected in the community and our philosophies are based on both honesty and integrity. As a client centered business, you will receive personal service and be backed by a reputable company.

\n

We implement multi-level marketing strategies that benefit our clients with every transaction. Our real estate agents have extensive access to information about the communities in which they deal. This includes, but is not limited to: schools, populations, recreation, entertainment, home values, growth potential and surrounding areas. Many agents live in the areas we serve and therefore can more accurately overcome potential obstacles and focus on the unique needs of our clients.

\n

The real estate market is always changing and as a result, our agents regularly attend training sessions and events to further their knowledge and ensure that they are focusing on current conditions that affect today's buyers and sellers. This type of training is imperative if we are to be successful in obtaining top dollar on home sales. Our goal is to make sure that we satisfy the special needs of all of our clients and at the same time make the process and transactions go as smoothly as possible.

\n

Our company is dedicated to maintaining a professional, trustworthy relationship with our clients. One way this can be seen is through this Comparative Market Analysis (CMA) which you hold in your hand. This CMA compiles the most current and accurate information relevant to the sale of your home. Seeing that this is perhaps your most valuable asset, it is imperative that you be equipped with the most complete information possible related to the pricing and marketing of your home.

\n

We are proud to be Top Rated on both Zillow, Yelp and Google, and I look forward to showing you why!

\n
","excerpt":"Our boutique company operates with you, our client, at the forefront of our day-to-day operations. We are well known and respected in the community and our philosophies are based on both honesty and integrity. As a client centered business, you will receive personal service and be backed by a reputable company. We implement multi-level marketing strategies that benefit our clients with every transaction. Our real estate agents have extensive access to information about the communities in which they deal. This includes, but is not limited to: schools, populations, recreation, entertainment, home values, growth potential and surrounding areas. Many agents live in the areas we serve and therefore can more accurately overcome potential obstacles and focus on the unique needs of our clients. The real estate market is always changing and as a result, our agents regularly attend training sessions and events to further their knowledge and ensure that they are focusing on current conditions that affect today's buyers and sellers. This type of training is imperative if we are to be successful in obtaining top dollar on home sales. Our goal is to make sure that we satisfy the special needs of all of our clients and at the same time make the process and transactions go as smoothly as possible. Our company is dedicated to maintaining a professional, trustworthy relationship with our clients. One way this can be seen is through this Comparative Market Analysis (CMA) which you hold in your hand. This CMA compiles the most current and accurate information relevant to the sale of your home. Seeing that this is perhaps your most valuable asset, it is imperative that you be equipped with the most complete information possible related to the pricing and marketing of your home. We are proud to be Top Rated on both Zillow, Yelp and Google, and I look forward to showing you why!","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"what-is-a-cma","title":"What is a CMA?","footer_title":"What is a CMA?","content":"
\n
Cloud CMA
\n

\n What is a CMA\n\n \n\n \n \n

\n
Free Trial
\n
\n\n\n
\n

No two homes are identical, which is why choosing a sales price or offer price for a home can be challenging. That's where the comparative market analysis, or CMA, is most useful.

\n\n
\n\n
\n
\n
\n
\n

What is a CMA?

\n
\n
\n
\n
\n

The CMA is a side-by-side comparison of homes for sale and homes that have recently sold in the same neighborhood and price range. This information is further sorted by data such as type of home, number of bedrooms, number of baths, lot size, neighborhood, property condition and features, and many other factors. The purpose is to show estimated market value, based on what other buyers and sellers have determined through past sales, pending sales and homes recently put on the market.

\n
\n
\n\n
\n
\n

How is the CMA created?

\n
\n
\n
\n
\n

CMAs are generated by using property information from your real estate agent's multiple listing service (MLS). The MLS is available to licensed members only, including brokers, salespeople, and appraisers, who pay dues to gain access to the service's public and proprietary data, including tax roll information, sold transactions, and listings input by all cooperating MLS members. Listing agents generate CMAs for their sellers, and buyer's agents create them for their buyers so both sides know what current market conditions are for the homes they're interested in comparing.

\n
\n
\n\n
\n
\n

How accurate are CMAs?

\n
\n
\n
\n
\n

The CMA is a here-and-now snapshot of the market, based on the most recent data available, but it can instantly be rendered obsolete by a new listing, or a change of status in a home with the same criteria. Why? The market is constantly changing - new listings, pending sales, closed sales, price reductions, and expired listings.

\n

CMAs can vary widely, depending on the knowledge and skill of the person creating the CMA as well as the number and type of data fields that are chosen. That means some features may not be included.

\n

As informative as the CMA is, it should only be used as a tool and should not substitute for your real estate professional's knowledge and advice.

\n
\n
\n
\n
\n
","excerpt":"The CMA is a side-by-side comparison of homes for sale and homes that have recently sold in the same neighborhood and price range. This information is further sorted by data such as type of home, number of bedrooms, number of baths, lot size, neighborhood, property condition and features, and many other factors. The purpose is to show estimated market value, based on what other buyers and sellers have determined through past sales, pending sales and homes recently put on the market. CMAs are generated by using property information from your real estate agent's multiple listing service (MLS). The MLS is available to licensed members only, including brokers, salespeople, and appraisers, who pay dues to gain access to the service's public and proprietary data, including tax roll information, sold transactions, and listings input by all cooperating MLS members. Listing agents generate CMAs for their sellers, and buyer's agents create them for their buyers so both sides know what current market conditions are for the homes they're interested in comparing. The CMA is a here-and-now snapshot of the market, based on the most recent data available, but it can instantly be rendered obsolete by a new listing, or a change of status in a home with the same criteria. Why? The market is constantly changing - new listings, pending sales, closed sales, price reductions, and expired listings. CMAs can vary widely, depending on the knowledge and skill of the person creating the CMA as well as the number and type of data fields that are chosen. That means some features may not be included. As informative as the CMA is, it should only be used as a tool and should not substitute for your real estate professional's knowledge and advice.","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"multiple-listing-service-seller","title":"Sellers: What is the MLS?","footer_title":"Sellers: What is the MLS?","content":"","excerpt":"","config":null,"url":"https://mlsintheknow.org/for-sellers/","is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"multiple-listing-service-buyer","title":"Buyers: What is the MLS?","footer_title":"Buyers: What is the MLS?","content":"","excerpt":"","config":null,"url":"https://mlsintheknow.org/for-buyers/","is_custom":false,"is_pdf":false,"is_hidden":true},{"key":"comps","title":"Comps","footer_title":"Comps","content":"","excerpt":"","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"average-pricing","title":"Average Pricing","footer_title":"Average Pricing","content":"","excerpt":"","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"average-price-per-sqft","title":"Average Price/Sq Ft","footer_title":"Average Price/Sq Ft","content":"","excerpt":"","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"average-price-per-acre","title":"Average Price/Acre","footer_title":"Average Price/Acre","content":"","excerpt":"","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"time-to-sell","title":"Time to Sell","footer_title":"Time to Sell","content":"","excerpt":"","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"online-valuations","title":"Online Valuations","footer_title":"Online Valuations","content":"","excerpt":"","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"suggested-list-price","title":"Suggested List Price","footer_title":"Suggested List Price","content":"","excerpt":"","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"marketing-action-plan","title":"Marketing Action Plan","footer_title":"Marketing Action Plan","content":"
\n
Cloud CMA
\n

\n Marketing Action Plan\n\n \n\n \n \n

\n
Free Trial
\n
\n\n\n
\n

MAXIMUM VALUE. MINIMUM TIME. NO HASSLES.

\r\n

Below are a few of the services we provide as part of the marketing of your home. To see the full plan we execute to get your home sold for maximum value in minimum time, please arrange a time with me for 35-45 minutes so I can show you what we do and how we do it.

\r\n

Initial activities...

\r\n\r\n

Ongoing activities...

\r\n\n
","excerpt":"MAXIMUM VALUE. MINIMUM TIME. NO HASSLES. Below are a few of the services we provide as part of the marketing of your home. To see the full plan we execute to get your home sold for maximum value in minimum time, please arrange a time with me for 35-45 minutes so I can show you what we do and how we do it. HDR Professional Photography Property Website wireframed and activated Mobile website built and activated Text message code assignment Virtual tour created Property widgets built Property added to RSS feeds Feedback system prepped HTML Craigslist ad built MLS virtual link creation Property added to Syndication feeds Hit Tracking Reports Property submitted to search engines QR Code Sign Rider generated and ordered  Yard Sign Installation  Property Avatar Creation (ask me) Complimentary Staging Consultation Complimentary White Glove Cleaning Targeted Marketing (ask me) Show property to potential buyers Follow-up on Internet leads Monitor market conditions Monitor comparable properties for sale","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"importance-of-intelligent-pricing","title":"Intelligent Pricing & Timing","footer_title":"Intelligent Pricing & Timing","content":"
\n
Cloud CMA
\n

\n Intelligent Pricing and Timing\n\n \n\n \n \n

\n
Free Trial
\n
\n\n\n
\n
\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n
\n\n\t

Pricing a home for sale is as much art as science, but there are a few truisms that never change.

\n \n\t

Fair market value is what a willing buyer and a willing seller agree by contract is a fair price for the home. Values can be impacted by a wide range of reasons, but the two biggest are location and condition. Generally, fair market value can be estimated by considering the comparables - other similar homes that have sold or are currently for sale in the same area.

\n\t

Sellers often view their homes as special, which tempts them to put a higher price on it, believing they can always come down later, but that's a serious mistake.

\n\t

Overpricing prevents the very buyers who are eligible to buy the home from ever seeing it. Most buyers shop by price range and look for the best value in that range.

\n
\n\n\n
\n
Cloud CMA
\n

\n Intelligent Pricing and Timing\n\n \n\n \n \n

\n
Free Trial
\n
\n\n\n
\n
\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n\t
\n\n\t

Your best chance of selling your home is in the first two weeks of marketing. Your home is fresh and exciting to buyers and to their agents.

\n\t

With a sign in the yard, full description and photos in the local Multiple Listing Service, distribution across the Internet, open houses, broker's caravan, ads, and email blasts to your listing agent's buyers, your home will get the greatest flurry of attention and interest in the first two weeks.

\n\t

If you don't get many showings or offers, you've probably overpriced your home, and it's not comparing well to the competition. Since you can't change the location, you'll have to either improve the home's condition or lower the price.

\n\t

Consult with your agent and ask for feedback. Perhaps you can do a little more to spruce up your home's curb appeal, or perhaps stage the interior to better advantage.

\n\t

The market can always change its mind and give your home another chance, but by then you've lost precious time and perhaps allowed a stigma to cloud your home's value.

\n\t

Intelligent pricing isn't about getting the most for your home - it's about getting your home sold quickly at fair market value.

\n
","excerpt":"Pricing a home for sale is as much art as science, but there are a few truisms that never change. Fair market value attracts buyers, overpricing never does. The first two weeks of marketing are crucial. The market never lies, but it can change its mind. Fair market value is what a willing buyer and a willing seller agree by contract is a fair price for the home. Values can be impacted by a wide range of reasons, but the two biggest are location and condition. Generally, fair market value can be estimated by considering the comparables - other similar homes that have sold or are currently for sale in the same area. Sellers often view their homes as special, which tempts them to put a higher price on it, believing they can always come down later, but that's a serious mistake. Overpricing prevents the very buyers who are eligible to buy the home from ever seeing it. Most buyers shop by price range and look for the best value in that range. Your best chance of selling your home is in the first two weeks of marketing. Your home is fresh and exciting to buyers and to their agents. With a sign in the yard, full description and photos in the local Multiple Listing Service, distribution across the Internet, open houses, broker's caravan, ads, and email blasts to your listing agent's buyers, your home will get the greatest flurry of attention and interest in the first two weeks. If you don't get many showings or offers, you've probably overpriced your home, and it's not comparing well to the competition. Since you can't change the location, you'll have to either improve the home's condition or lower the price. Consult with your agent and ask for feedback. Perhaps you can do a little more to spruce up your home's curb appeal, or perhaps stage the interior to better advantage. The market can always change its mind and give your home another chance, but by then you've lost precious time and perhaps allowed a stigma to cloud your home's value. Intelligent pricing isn't about getting the most for your home - it's about getting your home sold quickly at fair market value.","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"client-testimonials","title":"Client Testimonials","footer_title":"Client Testimonials","content":"
\n
Cloud CMA
\n

\n Client Testimonials\n\n \n\n \n \n

\n
Free Trial
\n
\n\n\n
\n

For over 3000 more extensive testimonials, please visit DenverZillowReviews.com, Google and Yelp!

\n

Paul & Amy Shoukas... 

\n

My experience working with Dave Ness and his team exceeded my expectations as a seller looking to get the most for my home. I felt like he truly represented my interests and did not compromise my profit in order to achieve a fast sale – and it was a fast sale as Dave got our house under contract in 12 days...even in one of the toughest real estate markets Denver has ever  seen! He offered expert advice, listened to my perspective as a seller, and catered his approach to meet our needs.

\n

His marketing techniques were very effective; he was able to capture approximately 1 showing a day.  More importantly, Dave’s motivation to continue to creatively market my home even while my home was under contract to capture back-up offers was very reassuring as a seller in today’s market. His knowledge of older homes was instrumental in educating the buyer during the negotiation process, and helped secure a successful and lucrative closing. I would recommend and work with Dave in the future.

\n

Sean Lewis... 

\n

Dave and his team were fantastic to work with in the process of selling my place and buying a new one. His patience and willingness to take time to answer any and all questions was greatly appreciated. His marketing approach to sell my place was top notch. He also went out of his way to take substantial time to answer and research a unique situation for my new place.

\n

Dave's approach makes you feel like you are his top priority while also providing great advice and expertise, which continues even after closing!  I have already highly recommended him to family and friends. Thanks Dave, and I look forward to working with you again!

\n

Oat & Annie Whitney…

\n

What is different about Dave Ness is he cares about you and your family. He works with his knowledge and expertise, but also with his heart in helping you in your unique situation. He listens very well, and understands what is important to you, your desires, dreams, and your budget.

\n

Dave is on top of the newest and best strategies to help you sell your home: the marketing of our home was superb, we had constant traffic based on his strategies. Dave works extremely hard to help you achieve your goal. He makes himself available to you constantly, and is always there to listen, make suggestions or encourage you in the transition phase of selling or buying.

\n

Dave is a creative problem solver; when we got feedback on our house he knew what changes to make and how to do them in the most cost efficient way. When our house sold Dave helped us move, working alongside all of our friends and family. Dave's quality of service is excellent and sets him above all other Realtors; but what truly defines him as a one of a kind Realtor is his character. He does his job with integrity, professionalism, respect, and a lot of heart!

\n

 Mindy Sawyer...

\n

Working with Dave Ness when I was selling my home and purchasing my new home was a great experience. Dave was not only professional and experienced with all the ins and outs of real estate transactions, he also became my friend. He was there for me when I needed him to be. He was even there for those times that were above and beyond what would normally be expected from a Realtor. On our way back from looking at a house, I had a flat tire and Dave turned around and came back to help me. He changed the tire for me on I-25 in the dark and in the rain. Now that is what I call great service! Thanks, Dave!!!

\n

Robin May & Julie Dunn...

\n

We were extremely impressed with Dave Ness and his entire Thrive Real Estate Group in both selling our existing house and buying our new place. From helping us to stage our old house to creating a dedicated website, he was very proactive to help ensure that it sold quickly - and it did! He was also great on the other end, negotiating with the other agents and advising us on the whole inspection process. We had a great experience working with Dave and will definitely recommend him to friends and family!

\n

 

\n
","excerpt":"For over 3000 more extensive testimonials, please visit DenverZillowReviews.com, Google and Yelp! Paul & Amy Shoukas...  My experience working with Dave Ness and his team exceeded my expectations as a seller looking to get the most for my home. I felt like he truly represented my interests and did not compromise my profit in order to achieve a fast sale – and it was a fast sale as Dave got our house under contract in 12 days...even in one of the toughest real estate markets Denver has ever  seen! He offered expert advice, listened to my perspective as a seller, and catered his approach to meet our needs. His marketing techniques were very effective; he was able to capture approximately 1 showing a day.  More importantly, Dave’s motivation to continue to creatively market my home even while my home was under contract to capture back-up offers was very reassuring as a seller in today’s market. His knowledge of older homes was instrumental in educating the buyer during the negotiation process, and helped secure a successful and lucrative closing. I would recommend and work with Dave in the future. Sean Lewis...  Dave and his team were fantastic to work with in the process of selling my place and buying a new one. His patience and willingness to take time to answer any and all questions was greatly appreciated. His marketing approach to sell my place was top notch. He also went out of his way to take substantial time to answer and research a unique situation for my new place. Dave's approach makes you feel like you are his top priority while also providing great advice and expertise, which continues even after closing!  I have already highly recommended him to family and friends. Thanks Dave, and I look forward to working with you again! Oat & Annie Whitney… What is different about Dave Ness is he cares about you and your family. He works with his knowledge and expertise, but also with his heart in helping you in your unique situation. He listens very well, and understands what is important to you, your desires, dreams, and your budget. Dave is on top of the newest and best strategies to help you sell your home: the marketing of our home was superb, we had constant traffic based on his strategies. Dave works extremely hard to help you achieve your goal. He makes himself available to you constantly, and is always there to listen, make suggestions or encourage you in the transition phase of selling or buying. Dave is a creative problem solver; when we got feedback on our house he knew what changes to make and how to do them in the most cost efficient way. When our house sold Dave helped us move, working alongside all of our friends and family. Dave's quality of service is excellent and sets him above all other Realtors; but what truly defines him as a one of a kind Realtor is his character. He does his job with integrity, professionalism, respect, and a lot of heart!  Mindy Sawyer... Working with Dave Ness when I was selling my home and purchasing my new home was a great experience. Dave was not only professional and experienced with all the ins and outs of real estate transactions, he also became my friend. He was there for me when I needed him to be. He was even there for those times that were above and beyond what would normally be expected from a Realtor. On our way back from looking at a house, I had a flat tire and Dave turned around and came back to help me. He changed the tire for me on I-25 in the dark and in the rain. Now that is what I call great service! Thanks, Dave!!! Robin May & Julie Dunn... We were extremely impressed with Dave Ness and his entire Thrive Real Estate Group in both selling our existing house and buying our new place. From helping us to stage our old house to creating a dedicated website, he was very proactive to help ensure that it sold quickly - and it did! He was also great on the other end, negotiating with the other agents and advising us on the whole inspection process. We had a great experience working with Dave and will definitely recommend him to friends and family!  ","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"listing-paperwork-overview","title":"Listing Paperwork Overview","footer_title":"Listing Paperwork Overview","content":"
\n
Cloud CMA
\n

\n Listing Paperwork Overview\n\n \n\n \n \n

\n
Free Trial
\n
\n\n\n
\n

It is my job to bring you an offer that you want, at the price you want, at the terms you want.

\n\n

To begin that process we need to complete the listing agreement paperwork. This will let me start the process of marketing and selling your home, but it also serves to protect you and your assets. Here's an overview of the information I will need to begin the process of selling your home. I'm going to start off with the top 5 pieces of information we capture in the listing agreement.

\n\n
    \n
  1. First off I'm going to need basic information like your name and the address of the property we are listing for sale.
    2. \n
  2. We also want to agree on what types of offers we can accept.
    3. \n
  3. We need to include the agreed-upon list price.
    4. \n
  4. We will also document what my compensation will be when the property is sold.
    5. \n
  5. One of the most important aspects of a listing agreement is to highlight what items are not included with the sale of the property. For instance, is there a chandelier you want to take with you?
    6. \n
\n\n

Here is some other important information we will also capture in the listing agreement.

\n\n\n\n

There may be other information that is tied to state or local regulations but I will make sure to go over these while we are completing the paperwork.

\n\n
","excerpt":"To begin that process we need to complete the listing agreement paperwork. This will let me start the process of marketing and selling your home, but it also serves to protect you and your assets. Here's an overview of the information I will need to begin the process of selling your home. I'm going to start off with the top 5 pieces of information we capture in the listing agreement. First off I'm going to need basic information like your name and the address of the property we are listing for sale. We also want to agree on what types of offers we can accept. We need to include the agreed-upon list price. We will also document what my compensation will be when the property is sold. One of the most important aspects of a listing agreement is to highlight what items are not included with the sale of the property. For instance, is there a chandelier you want to take with you? Here is some other important information we will also capture in the listing agreement. How I handle multiple offer situations Required disclosures Indemnification Fair housing HOA details Special Assignments? Yard Sign Lockbox Is the property vacant or leased, how long? Tax Mediation Was or is the house in foreclosure Has a notice of default been issued State laws Internet marketing permission There may be other information that is tied to state or local regulations but I will make sure to go over these while we are completing the paperwork.","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"cover-letter","title":"Cover Letter","footer_title":"Cover Letter","content":"
\n
\n
\n \n
\n\n
\n

June 28, 2020

\n

I appreciate the opportunity to share both this Market Analysis and my Listing Plan with you!

\n

In order to inform you about the current happenings in today's market, I have prepared this Comparative Market Analysis (CMA). Each property on the market has different amenities, square footage, orientation and therefore a different value as well. By reviewing this CMA, you will have the information needed to price your home in the appropriate range in today's market.

\n

Home buyers always do a lot of comparison shopping. In today's market it is especially important to price your home right from the beginning and to get it \"show ready\". The homes that are priced right, show well and marketed appropriately are the ones that bring in the most qualified buyers.

\n

We will also go over our Marketing Plan in detail so that you feel comfortable to entrust your home to me and my team. I am sure that once I go through the plan in detail, you will feel very confidenct with me marketing your home.

\n

My goal is to help you sell your home quickly and at a fair market value, or more. I look forward to working with you!

\n

Sincerely,

\n

\"\"

\n
\n
\n\t
","excerpt":"June 28, 2020 Sincerely, \"\"","config":null,"url":null,"is_custom":true,"is_pdf":false,"is_hidden":true},{"key":"my-recent-sales","title":"My Recent Sales","footer_title":"My Recent Sales","content":"
\n
Cloud CMA
\n

\n My Recent Sales\n\n \n\n \n \n

\n
Free Trial
\n
\n\n
\n\n \n\n
\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n\n \n
MLS #AddressBedsBathsPrice
\n 1\n \n Subject\n 774 S Emerson St\n \n 3\n \n \n \n 2.00\n \n \n -\n
\n
\n
","excerpt":"","config":null,"url":null,"is_custom":true,"is_pdf":false,"is_hidden":true},{"key":"pdf-732826","title":"Seller Take Aways","footer_title":"Seller Take Aways","content":"","excerpt":"","config":null,"url":"https://s3.amazonaws.com/cloudcma.assets/pages/732826.pdf?1712955269","is_custom":true,"is_pdf":true,"is_hidden":true},{"key":"pdf-732827","title":"Seller Preparation Guide","footer_title":"Seller Preparation Guide","content":"","excerpt":"","config":null,"url":"https://s3.amazonaws.com/cloudcma.assets/pages/732827.pdf?1712955290","is_custom":true,"is_pdf":true,"is_hidden":true},{"key":"pdf-732878","title":"Prepped for Success","footer_title":"Prepped for Success","content":"","excerpt":"","config":null,"url":"https://s3.amazonaws.com/cloudcma.assets/pages/732878.pdf?1712968983","is_custom":true,"is_pdf":true,"is_hidden":true}],"disallowed_pages":[]}