{"report":{"id":64140796,"title":"Erics Buyer","prop_type":"Residential","months_back":12,"headline":"Comparative Market Analysis","prop_sub_type":"","is_web_lead":false,"links":{},"platform_client_branded_live":{}},"agent":{"email":"eric.macalma@turbohome.com","guid":"902238c42a9db3ae24673f307ccf6de2","name":"Eric Macalma","mobile_phone":"916-531-3142","office_phone":"916-621-5736","office_address":null,"company_name":"TurboHome Brokerage Inc","company_logo":"https://s3.amazonaws.com/cloudcma.assets/logos/1195372/medium.png?1762981900","avatar_url":"https://s3.amazonaws.com/cloudcma.assets/photos/1195372/medium.png?1762981892","website":"ericmacalmarealestate.com/","offerRdcToolkit":true,"hasRdcToolkit":false},"comparison_fields":[{"column_name":"beds","display_name":"Beds","data_type":"number","comparison_percentage":false,"comparison_inverted":false,"is_active":true},{"column_name":"baths","display_name":"Baths","data_type":"number","comparison_percentage":false,"comparison_inverted":false,"is_active":true},{"column_name":"sqft","display_name":"Sq. Ft.","data_type":"number","comparison_percentage":true,"comparison_inverted":false,"is_active":true},{"column_name":"lot_size","display_name":"Lot Size","data_type":"number","comparison_percentage":true,"comparison_inverted":false,"is_active":true},{"column_name":"garages","display_name":"Garage Spaces","data_type":"number","comparison_percentage":false,"comparison_inverted":false,"is_active":true},{"column_name":"acres","display_name":"Acres","data_type":"string","comparison_percentage":true,"comparison_inverted":false,"is_active":false},{"column_name":"area","display_name":"Area","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"assoc_fee","display_name":"HOA","data_type":"money","comparison_percentage":false,"comparison_inverted":true,"is_active":false},{"column_name":"city","display_name":"City","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"county","display_name":"County","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"lot_dims","display_name":"Lot Dimensions","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"sale_rent","display_name":"Sale/Rent","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"school_district","display_name":"School District","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"school_elementary","display_name":"Elementary School","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"school_high","display_name":"High School","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"school_middle","display_name":"Middle School","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"state","display_name":"State","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"style","display_name":"Style","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"subdivision","display_name":"Subdivision","data_type":"string","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"taxes","display_name":"Taxes","data_type":"money","comparison_percentage":true,"comparison_inverted":true,"is_active":false},{"column_name":"year_built","display_name":"Year Built","data_type":"number","comparison_percentage":false,"comparison_inverted":false,"is_active":false},{"column_name":"zip","display_name":"Zipcode","data_type":"number","comparison_percentage":false,"comparison_inverted":false,"is_active":false}],"listings":[],"my_recent_sales":[],"subject_property":{"id":55507237,"report_id":64140796,"address":"2061 Hidden Falls Drive, Folsom, California 95630","geo_lat":"38.648751","geo_lon":"-121.095641","geo_address":null,"created_at":"2021-10-19T23:04:56.000-07:00","updated_at":"2021-12-24T11:59:25.000-08:00","photo_file_name":"2061_hidden.jpg","photo_content_type":"image/jpeg","photo_file_size":187548,"photo_updated_at":"2021-12-24T11:59:24.000-08:00","price":"850000","sqft":2270,"beds":4,"baths":"2.0","geo_source":"mapbox","year_built":"2014","lot_size":"8,407","lot_dims":null,"city":"Folsom","area":"","subdivision":"","style":"","taxes":"8994.38","garages":"3","zip":"95630","price_estimate":850000,"acres":0.1929981634527089,"deleted_at":null,"sqft_type":null,"land_measurement":null,"assoc_fee":null,"county":null,"prop_type":null,"prop_sub_type":null,"sale_rent":null,"school_district":null,"school_elementary":null,"school_high":null,"school_middle":null,"state":"CA","note":null,"street":"2061 Hidden Falls Dr","city_state_zip":"Folsom, CA 95630","price_range":{"min":850000.0,"max":0.0,"sep":""},"net_sheet_items":[],"photo":"https://s3.amazonaws.com/cloudcma.assets/subject_properties/55507237/large.jpg?1640375964"},"pages":[{"key":"agent-resume","title":"Agent Resume","footer_title":"Agent Resume","content":"
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Cloud CMA
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\n Eric Macalma\n\n \n\n \n \n

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Free Trial
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Affiliation

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Eric's Exclusive Buyer Partnership Programs

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Eric Exclusive Seller Partnership Programs

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Experience

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Education

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Professional Associations

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Personal Information

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","excerpt":"Culbertson and Gray Group Brokered by eXp Realty of California Eric's Exclusive Buyer Partnership Programs New American Funding Cash Offer Forgivable Equity Builder Loan Zoom Casa Buy Before Sell & Cash Offer  HomeSnap Searches and appointment setting Eric Exclusive Seller Partnership Programs Cash Offer Progran OfferPad and OpenDoor Fix First Pay Later Curbio and ZoomCasa Buy before you Sell ZoomCasa  Photos, Virtual Tour, Virtual Staging, Pre-Inspect     Local License Realtor since 2003  Over 70 lifetime transactions  Full-Time Agent  Florin High School  CSU Sacramento Bachelors Degree Sociology Placer County Association of Realtors California Association of Realtors National Association of Realtors Customer service focussed and driven Happily Married with my wife Anna-Marie and 4 Kids Leilani 23, Jenna 20, Eligh 18, Amare 13, 1 Granddaughter Aurelia (infant) Hobbies include playing basketball, working out, watching NFL & NBA and fantasy sports. Favorite Sports Teams: Sacramento Kings, San Francisco 49ers","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"our-company","title":"Our Company","footer_title":"Our Company","content":"
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Cloud CMA
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\n TurboHome Brokerage Inc\n\n \n\n \n \n

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Free Trial
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Our company is a multifaceted business that operates with you, the customer, at the forefront of our day-to-day operations. We are well known and respected in the community and our philosophies are based on both honesty and integrity. As a client centered business, you will receive personal service and be backed by a reputable company.

\n

We implement multi-level marketing strategies that benefit our clients with every transaction. Our real estate agents have extensive access to information about the communities in which they deal. This includes, but is not limited to: schools, populations, recreation, entertainment, home values, growth potential and surrounding areas. Many agents live in the areas we serve and therefore can more accurately overcome potential obstacles and focus on the unique needs of our clients.

\n

The real estate market is always changing and as a result, our agents regularly attend training sessions and events to further their knowledge and be sure that they are focusing on current conditions that affect today's buyers and sellers. This type of training is imperative if we are to be successful in obtaining top dollar on home sales. Our goal is to make sure that we satisfy the special needs of all of our clients and at the same time make the process and transactions go as smoothly as possible.

\n

Our company is dedicated to maintaining a professional, trustworthy relationship with our clients. One way this can be seen is through this Comparative Market Analysis (CMA) which you hold in your hand. This CMA compiles the most current and accurate information relevant to the sale of your home. Seeing that this is perhaps your most valuable asset, it is imperative that you be equipped with the most complete information possible related to the pricing and marketing of your home.

\n
","excerpt":"Our company is a multifaceted business that operates with you, the customer, at the forefront of our day-to-day operations. We are well known and respected in the community and our philosophies are based on both honesty and integrity. As a client centered business, you will receive personal service and be backed by a reputable company. We implement multi-level marketing strategies that benefit our clients with every transaction. Our real estate agents have extensive access to information about the communities in which they deal. This includes, but is not limited to: schools, populations, recreation, entertainment, home values, growth potential and surrounding areas. Many agents live in the areas we serve and therefore can more accurately overcome potential obstacles and focus on the unique needs of our clients. The real estate market is always changing and as a result, our agents regularly attend training sessions and events to further their knowledge and be sure that they are focusing on current conditions that affect today's buyers and sellers. This type of training is imperative if we are to be successful in obtaining top dollar on home sales. Our goal is to make sure that we satisfy the special needs of all of our clients and at the same time make the process and transactions go as smoothly as possible. Our company is dedicated to maintaining a professional, trustworthy relationship with our clients. One way this can be seen is through this Comparative Market Analysis (CMA) which you hold in your hand. This CMA compiles the most current and accurate information relevant to the sale of your home. Seeing that this is perhaps your most valuable asset, it is imperative that you be equipped with the most complete information possible related to the pricing and marketing of your home.","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"what-is-a-cma","title":"What is a CMA?","footer_title":"What is a CMA?","content":"
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Cloud CMA
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\n What is a CMA\n\n \n\n \n \n

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Free Trial
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No two homes are identical, which is why choosing a sales price or offer price for a home can be challenging. That's where the comparative market analysis, or CMA, is most useful.

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What is a CMA?

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The CMA is a side-by-side comparison of homes for sale and homes that have recently sold in the same neighborhood and price range. This information is further sorted by data such as type of home, number of bedrooms, number of baths, lot size, neighborhood, property condition and features, and many other factors. The purpose is to show estimated market value, based on what other buyers and sellers have determined through past sales, pending sales and homes recently put on the market.

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How is the CMA created?

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CMAs are generated by using property information from your real estate agent's multiple listing service (MLS). The MLS is available to licensed members only, including brokers, salespeople, and appraisers, who pay dues to gain access to the service's public and proprietary data, including tax roll information, sold transactions, and listings input by all cooperating MLS members. Listing agents generate CMAs for their sellers, and buyer's agents create them for their buyers so both sides know what current market conditions are for the homes they're interested in comparing.

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How accurate are CMAs?

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The CMA is a here-and-now snapshot of the market, based on the most recent data available, but it can instantly be rendered obsolete by a new listing, or a change of status in a home with the same criteria. Why? The market is constantly changing - new listings, pending sales, closed sales, price reductions, and expired listings.

\n

CMAs can vary widely, depending on the knowledge and skill of the person creating the CMA as well as the number and type of data fields that are chosen. That means some features may not be included.

\n

As informative as the CMA is, it should only be used as a tool and should not substitute for your real estate professional's knowledge and advice.

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","excerpt":"The CMA is a side-by-side comparison of homes for sale and homes that have recently sold in the same neighborhood and price range. This information is further sorted by data such as type of home, number of bedrooms, number of baths, lot size, neighborhood, property condition and features, and many other factors. The purpose is to show estimated market value, based on what other buyers and sellers have determined through past sales, pending sales and homes recently put on the market. CMAs are generated by using property information from your real estate agent's multiple listing service (MLS). The MLS is available to licensed members only, including brokers, salespeople, and appraisers, who pay dues to gain access to the service's public and proprietary data, including tax roll information, sold transactions, and listings input by all cooperating MLS members. Listing agents generate CMAs for their sellers, and buyer's agents create them for their buyers so both sides know what current market conditions are for the homes they're interested in comparing. The CMA is a here-and-now snapshot of the market, based on the most recent data available, but it can instantly be rendered obsolete by a new listing, or a change of status in a home with the same criteria. Why? The market is constantly changing - new listings, pending sales, closed sales, price reductions, and expired listings. CMAs can vary widely, depending on the knowledge and skill of the person creating the CMA as well as the number and type of data fields that are chosen. That means some features may not be included. As informative as the CMA is, it should only be used as a tool and should not substitute for your real estate professional's knowledge and advice.","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"multiple-listing-service-seller","title":"Sellers: What is the MLS?","footer_title":"Sellers: What is the MLS?","content":"","excerpt":"","config":null,"url":"https://mlsintheknow.org/for-sellers/","is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"multiple-listing-service-buyer","title":"Buyers: What is the MLS?","footer_title":"Buyers: What is the MLS?","content":"","excerpt":"","config":null,"url":"https://mlsintheknow.org/for-buyers/","is_custom":false,"is_pdf":false,"is_hidden":true},{"key":"comps","title":"Comps","footer_title":"Comps","content":"","excerpt":"","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"average-pricing","title":"Average Pricing","footer_title":"Average Pricing","content":"","excerpt":"","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"average-price-per-sqft","title":"Average Price/Sq Ft","footer_title":"Average Price/Sq Ft","content":"","excerpt":"","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"average-price-per-acre","title":"Average Price/Acre","footer_title":"Average Price/Acre","content":"","excerpt":"","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"time-to-sell","title":"Time to Sell","footer_title":"Time to Sell","content":"","excerpt":"","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"online-valuations","title":"Online Valuations","footer_title":"Online Valuations","content":"","excerpt":"","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"suggested-list-price","title":"Suggested List Price","footer_title":"Suggested List Price","content":"","excerpt":"","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"marketing-action-plan","title":"Marketing Action Plan","footer_title":"Marketing Action Plan","content":"
\n
Cloud CMA
\n

\n Marketing Action Plan\n\n \n\n \n \n

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Free Trial
\n
\n\n\n
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Below are a few of the services we can provide as part of the marketing of your home. Before we can get started, the first important step is to:

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Sign and complete Listing Agreement

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First Week

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Second Week

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Third Week

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Ongoing activities

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","excerpt":"Below are a few of the services we can provide as part of the marketing of your home. Before we can get started, the first important step is to: Enter listing into the MLS system. Put up \"For Sale\" yard sign (optional) Install lock box. (optional) Staged the home (optional) we can also Virtually Stage the Photos Prep Home for photos Pre-Order Inspections (optional) Reccomended no surprises in escrow.  Schedule time to shoot property photos with a professional photographer. Create Virtual Tour  Review showing procedure. Prepare property flyer. Pre-Market Inter-Office agent Property Listing GOES LIVE Syndicate listing to real estate websites such as Zillow, Trulia, Realtor.com, ETC. Begin agent to agent marketing efforts. Promote Listing on Social Media  Review and update status. Review with you Marketing Campaign. Advise you of any adjustments that need to be made if not sold by now.  Show property to potential buyers. Follow-up on Internet leads. Monitor market conditions. Monitor comparable properties for sale. Monitor foreclosures and short sales in market. Negotiate with potential buyers to get you top dollar Request feedback from showing agents","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"importance-of-intelligent-pricing","title":"Intelligent Pricing & Timing","footer_title":"Intelligent Pricing & Timing","content":"
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Cloud CMA
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\n Intelligent Pricing and Timing\n\n \n\n \n \n

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Free Trial
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Pricing a home for sale is as much art as science, but there are a few truisms that never change.

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Fair market value is what a willing buyer and a willing seller agree by contract is a fair price for the home. Values can be impacted by a wide range of reasons, but the two biggest are location and condition. Generally, fair market value can be estimated by considering the comparables - other similar homes that have sold or are currently for sale in the same area.

\n\t

Sellers often view their homes as special, which tempts them to put a higher price on it, believing they can always come down later, but that's a serious mistake.

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Overpricing prevents the very buyers who are eligible to buy the home from ever seeing it. Most buyers shop by price range and look for the best value in that range.

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Cloud CMA
\n

\n Intelligent Pricing and Timing\n\n \n\n \n \n

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Free Trial
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Your best chance of selling your home is in the first two weeks of marketing. Your home is fresh and exciting to buyers and to their agents.

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With a sign in the yard, full description and photos in the local Multiple Listing Service, distribution across the Internet, open houses, broker's caravan, ads, and email blasts to your listing agent's buyers, your home will get the greatest flurry of attention and interest in the first two weeks.

\n\t

If you don't get many showings or offers, you've probably overpriced your home, and it's not comparing well to the competition. Since you can't change the location, you'll have to either improve the home's condition or lower the price.

\n\t

Consult with your agent and ask for feedback. Perhaps you can do a little more to spruce up your home's curb appeal, or perhaps stage the interior to better advantage.

\n\t

The market can always change its mind and give your home another chance, but by then you've lost precious time and perhaps allowed a stigma to cloud your home's value.

\n\t

Intelligent pricing isn't about getting the most for your home - it's about getting your home sold quickly at fair market value.

\n
","excerpt":"Pricing a home for sale is as much art as science, but there are a few truisms that never change. Fair market value attracts buyers, overpricing never does. The first two weeks of marketing are crucial. The market never lies, but it can change its mind. Fair market value is what a willing buyer and a willing seller agree by contract is a fair price for the home. Values can be impacted by a wide range of reasons, but the two biggest are location and condition. Generally, fair market value can be estimated by considering the comparables - other similar homes that have sold or are currently for sale in the same area. Sellers often view their homes as special, which tempts them to put a higher price on it, believing they can always come down later, but that's a serious mistake. Overpricing prevents the very buyers who are eligible to buy the home from ever seeing it. Most buyers shop by price range and look for the best value in that range. Your best chance of selling your home is in the first two weeks of marketing. Your home is fresh and exciting to buyers and to their agents. With a sign in the yard, full description and photos in the local Multiple Listing Service, distribution across the Internet, open houses, broker's caravan, ads, and email blasts to your listing agent's buyers, your home will get the greatest flurry of attention and interest in the first two weeks. If you don't get many showings or offers, you've probably overpriced your home, and it's not comparing well to the competition. Since you can't change the location, you'll have to either improve the home's condition or lower the price. Consult with your agent and ask for feedback. Perhaps you can do a little more to spruce up your home's curb appeal, or perhaps stage the interior to better advantage. The market can always change its mind and give your home another chance, but by then you've lost precious time and perhaps allowed a stigma to cloud your home's value. Intelligent pricing isn't about getting the most for your home - it's about getting your home sold quickly at fair market value.","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"client-testimonials","title":"Client Testimonials","footer_title":"Client Testimonials","content":"
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Cloud CMA
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\n Client Testimonials\n\n \n\n \n \n

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Free Trial
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Wayne Garcia

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5.0 Stars

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Positive: Professionalism, Quality, Responsiveness, Value

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Bought a fixer that Eric helped guide me through the process of purchase with the various inspections, connecting with title and loan officers, as well as the timeline. If it had not been for Eric, I'd have left $7,500 on the table.

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Maddison Hovestadt

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5.0 Stars

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Positive: Professionalism, Responsiveness

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We were first time home buyers and in this market that can be an absolute nightmare. Eric made it simple and easy for us. We were looking for a house in the Pocket area and moving from the Bay Area, so our schedule for viewings was very limited. Eric made it work with our schedule and was super responsive at any time of day. He explained how the offer process works and our offer was accepted within 15 minutes. On the day we got the keys for the property we had an issue with the locks but Eric called a locksmith and paid for the service as well. He even gave us a few housewarming presents. If you're looking for a down to earth real estate agent with no BS, look no further! I can't say enough good things about Eric.

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Brian Vargas

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5.0 Stars

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Positive: Professionalism, Quality, Responsiveness

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Getting Eric as an agent was the best decision we made. My wife and I had been overwhelmed by the market and were really lost with the whole process. We decided to find an agent and were having bad luck with agents in the Sacramento region until Eric contacted me. He was just different. He was very encouraging to us. He pushed us to ask questions and never made us feel bad about asking too many things. He gave us recommendations that made our experience more pleasant. The whole time I was telling myself \"this is too good to be true\", but it was all true. Eric is such a nice and responsive person I would 10/10 recommend. He was personable and friendly. We felt like he cared about us. Made us feel special and like he was only working for us in spite of him working on multiple deals at the same time. If you are someone who is not sure about getting a real estate agent, I recommend you go with Eric. He feels like a friend who knows the business and not a salesperson who you hope to never see again.

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Yvonne Lee

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5.0 Stars

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Positive: Professionalism, Quality, Responsiveness

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Very professional. Flexible with my schedule. Knowledgeable. Responsive to my questions. Answer questions in good detail. Great to work with. I would recommend to all my friends

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Matt Valego

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5.0 Stars

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Positive: Professionalism, Responsiveness

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After having difficulty locating an honest buyer's agent, Eric was referred to me by a former supervisor. We were beyond pleased with the time and efforts taken by Eric to walk us through the buying process as well as the patience he displayed in showing us over 25 different floor plans over a long period of time. Kudos to Eric Macalma for his honesty, integrity and knowing how to get results for his clients!

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Sandel Vong

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5.0 Stars

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Positive: Professionalism, Value

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Eric Macalma has integrity, commitment, and a great heart, which are qualities I never expected to find in a realtor. He was honest about the challenges of purchasing a short sale, and extremely helpful throughout the whole process. I always felt comfortable asking him questions and trusted that he would steer me right. And that he did. I highly recommend working with Eric, as I would not hesitate to work with him again if I decide to purchase another house.

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Mike Haag

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5.0 Stars

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Positive:Value, Quality,Responsiveness

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Eric is a professional in all respects.He always got back to me for updates.Very much an on time person. Help us with every aspect of the home buy.We are very pleased.

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Elda Ortiz

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5.0 Stars

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Positive: Professionalism, Quality, Responsiveness

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Eric, thank you so much for your expertise and professionalism. You helped us get into our new home and you went above and beyond! Keep up the excellent customer service.

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Jr Tapia

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5.0 Stars

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Positive: Professionalism, Responsiveness

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My wife and I had the opportunity to work with Eric Macalma, Real Estate Professional. Eric was extremely professional but also very sincere in the way he communicated with us and we knew that he always had our best interest in mind during the home purchase process. For instance, Eric assisted us through the buying process by helping us put in an offer for a home which was subsequently accepted.He was very thorough with his work, and very responsive. He was always professional and prompt to respond and he answered every question thoughtfully and thoroughly. Eric was accommodating to our schedules, flexible and patient. We would definitely work with Eric again and would highly recommend him for your current and/or future real estate needs.

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Patrick Flood

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5.0 Stars

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Positive: Professionalism, Quality, Responsiveness

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Eric helped us find a perfect house for our idea. We wanted a place that was in good shape and with the potential of adding on a room. The deal went very smoothly, with a minimum of effort by me. Everything was taken care of promptly and with no hassles. He even got the sellers to give us a credit of $4,000 for a new roof! Needless to say we were very happy with the transaction. I can ,certainly, recommend Eric for any real estate deals.

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Gina Kulm

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5.0 Stars

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Positive: Professionalism, Responsiveness, Value

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My husband and I highly recommend Eric. He is very professional and remains calm during the entire process. He showed us around 30 houses and he was patient with us until we found the perfect house. There were many times where we felt hopeless and upset, we didn't get certain houses and Eric was reassuring and kept our spirits up. He was very good with negotiating the final house we bid on. He gave us great advice on what we needed to do in order to get the house and all of the advice worked out for us. Now we have a beautiful house and will use him again if we decide to sell/buy another house.

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Zak Good

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5.0 Stars

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Positive: Professionalism, Quality, Responsiveness, Value

\n

I couldn't have asked for someone more genuine and helpful to help me find my new home! Eric guided me every step of the way with integrity and honesty. Now I live in a beautiful home in a beautiful neighborhood and I wouldn't have been able to do it without him. Eric worked tirelessly to secure the homes I was interested in during a time when large real estate investment corporations were snatching up homes and property left and right. It's not easy competing with billion dollar companies, especially in the real estate market. Next time I'm in the market for a new home, Eric will be my go-to real estate professional.

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Press Like

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5.0 Stars

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Positive: Professionalism, Value

\n

We have been working with Eric for some time now and we only have great things to say! Positive, professional and communicative!

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Lauren Schenke Bushell

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5.0 Stars

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Positive: Professionalism, Quality, Responsiveness

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As a realtor, I just completed an escrow with Eric where I was the listing agent and he was the buyer's agent. He was always extremely quick to respond to questions via text or email and kept in constant communication throughout escrow. I could tell that he truly cares about his clients. I look forward to the next time we cross paths!

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Eva Mosakowski

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5.0 Stars

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Positive: Professionalism, Quality, Responsiveness

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Eric is thoughtful, caring and knows the real estate industry thoroughly. He is the one you want at your side if you are considering a purchase or the sale of a home. I've met many real estate professionals in my life and he is by far a stand-out in the field. There is really no need to look further, he's the one you want on your team.

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","excerpt":" ","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"listing-paperwork-overview","title":"Listing Paperwork Overview","footer_title":"Listing Paperwork Overview","content":"
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Cloud CMA
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\n Listing Paperwork Overview\n\n \n\n \n \n

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Free Trial
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It is my job to bring you an offer that you want, at the price you want, at the terms you want.

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To begin that process we need to complete the listing agreement paperwork. This will let me start the process of marketing and selling your home, but it also serves to protect you and your assets. Here's an overview of the information I will need to begin the process of selling your home. I'm going to start off with the top 5 pieces of information we capture in the listing agreement.

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  1. First off I'm going to need basic information like your name and the address of the property we are listing for sale.
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  2. We also want to agree on what types of offers we can accept.
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  3. We need to include the agreed-upon list price.
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  4. We will also document what my compensation will be when the property is sold.
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  5. One of the most important aspects of a listing agreement is to highlight what items are not included with the sale of the property. For instance, is there a chandelier you want to take with you?
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Here is some other important information we will also capture in the listing agreement.

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There may be other information that is tied to state or local regulations but I will make sure to go over these while we are completing the paperwork.

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","excerpt":"To begin that process we need to complete the listing agreement paperwork. This will let me start the process of marketing and selling your home, but it also serves to protect you and your assets. Here's an overview of the information I will need to begin the process of selling your home. I'm going to start off with the top 5 pieces of information we capture in the listing agreement. First off I'm going to need basic information like your name and the address of the property we are listing for sale. We also want to agree on what types of offers we can accept. We need to include the agreed-upon list price. We will also document what my compensation will be when the property is sold. One of the most important aspects of a listing agreement is to highlight what items are not included with the sale of the property. For instance, is there a chandelier you want to take with you? Here is some other important information we will also capture in the listing agreement. How I handle multiple offer situations Required disclosures Indemnification Fair housing HOA details Special Assignments? Yard Sign Lockbox Is the property vacant or leased, how long? Tax Mediation Was or is the house in foreclosure Has a notice of default been issued State laws Internet marketing permission There may be other information that is tied to state or local regulations but I will make sure to go over these while we are completing the paperwork.","config":null,"url":null,"is_custom":false,"is_pdf":false,"is_hidden":false},{"key":"cover-letter","title":"Cover Letter","footer_title":"Cover Letter","content":"
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December 24, 2021

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Dear Erics Buyer,

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\n\t\t\tI appreciate the opportunity to share my business plan with you.\n\t\t

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\n\t\t\tIn order to inform you about the current happenings in today's market, I have prepared this comparative market analysis (CMA) especially for you. There are many properties on the market today, and each has different amenities, sizes, and values. By reviewing this CMA, you will have the information needed to price your home in the appropriate range in today's market.\n\t\t

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\n\t\t\tHome buyers always do a lot of comparison shopping. In today's market it is especially important to price your home right from the beginning and to get it \"show ready\". There are many homes available in all price ranges, but the homes that are priced right and show well are the ones that bring in qualified buyers.\n\t\t

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\n\t\t\tPart of this package includes a detailed copy of my personal marketing plan. We will certainly go over this in detail so that you feel comfortable to entrust your home sale to me. I am sure that once you review the plan, you will feel very satisfied with me marketing your home.\n\t\t

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\n\t\t\tMy goal is to help you sell your home quickly and at a fair market value. I look forward to working with you on the sale of your home.\n\t\t

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\n Sincerely,\n

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Eric Macalma

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","excerpt":"December 24, 2021 Dear Erics Buyer, Eric Macalma","config":null,"url":null,"is_custom":true,"is_pdf":false,"is_hidden":true},{"key":"my-recent-sales","title":"My Recent Sales","footer_title":"My Recent Sales","content":"
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Cloud CMA
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\n My Recent Sales\n\n \n\n \n \n

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Free Trial
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MLS #AddressBedsBathsPrice
\n 1\n \n Subject\n 2061 Hidden Falls Dr\n \n 4\n \n \n \n 2.00\n \n \n -\n
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","excerpt":"","config":null,"url":null,"is_custom":true,"is_pdf":false,"is_hidden":true}],"disallowed_pages":[]}